I love these clever adverts from HSBC, displayed on Heathrow airport as you get off the plane. Especially coming from a distant place, one is very aware of Language, Meaning and Context.
click to enlarge
from a series of images by Geoffrey Rockwell. Working on a book, literally.
Painful to watch or as shawnday says in the comments:
This is multimedia in the old sense where you try to make art out of other media. The interesting thing is how we have been socialized to think of books as sacred objects that shouldn’t be cut, marked, or otherwise deformed.
And Guy from my vedana:
This is a kind of deconstruction Derrida never imagined when he wrote: “the form of the book is now going through a period of general upheaval […]…one cannot tamper with it without disturbing everything else…” (1997:3). Ah well, it’s all disturbed now
Is this a gender thing? Sue Blackwell’s lovingly carved sculptures as opposed to this – hacking drilling and sawing.
There is something truly wonderful in how UK artist Su Blackwell elicits childhood memories of favourite readings, as she cuts up old books turning them into delicate and fragile three-dimensional dreamscapes. I love the trees recycled into books recycled into trees. Click to enlarge.
Alice: Through the Looking Glass
The Wizard of Oz
The Secret Garden
Read her Artists Statement here.
UK artist Selina Swayne writes: “The concept behind growing edible plants on books was an investigation into the way we absorb information.”
The Floating Exhibition – Serpentine Pond May 2004